I enjoy but am not limited to: Script Writing, Storyboarding, Articles, Blog Posts, Opinion Editorials, Radio Adverts, Editing and Proofreading.
A series of conceptual print adverts created for 'STA Travel'. We used the insight of "You have to go, to know".
A series of mobile videos developed for a Facebook challenge, to educate people in central Africa about cholera and to wash their hands with soap and water, as one of the means of eradicating cholera. We used localised hand signals, and the local languages in each of the three chosen regions.
We created a website that educates men about all the aspects of periods that are relevant to men. This is with the aim to turn periods from a taboo topic into something that is viewed as normal and a natural part of life.
Please contact me to see the full integrated campaign. I can send you a copy.
We were briefed to come up with a social media led campaign, and festival posters for Jagermeister that shows their commitment and support for local musicians in South Africa.
Insight : The word Jagermeister is German for Master Hunter.
Solution : Our campaign challenges people to become The Meister themselves, through various fun and entertaining activities at Oppikoppi, a South Africa music festival.
An article that explores of the topic of female breadwinners in South Africa.
A mobile competition called "#ItsMyCountry".
It's a quiz of 11 questions, tinged with light humour, that tests peoples' knowledge of the different cultures and languages in South Africa, with the chance to enter a draw and win prizes from Cell C.
A presentation and template for a conceptual mobile application. It's an ice cream brand called Radiate, which was created by a colleague. I was the copywriter for the mobile application copy.
The One Club Creative Boot Camp, in conjunction with Vodacom and Joe Public Johannesburg, tasked the students of the Boot Camp to create a campaign for Vodacom's Next Level product.
A campaign developed as a sub-division of the existing mobile application for First National Bank. We created an application called "FlagU" that can be used to track expenses during the month. It raises various colour flags to the user depending on whether they are spending within or beyond their desired budget.